skin:FIT Cosmetic Water Foundation by Shu Uemura

skin:FIT Cosmetic Water Foundation by Shu Uemura

skin:FIT Cosmetic Water Foundation by Shu Uemura

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Coming soon this June 2015. skin:FIT Cosmetic Water Foundation will retail at RM148 at Shu Uemura store nationwide.

If you are looking for a long-lasting and sweat-resistant foundation for everyday use, Shu Uemura may have the answer for you. The new skin:FIT Cosmetic Water Foundation is formulated for Asian women to achieve flawless, bareskin looks perfect for hot and humid weather condition. While their previous liquid foundations - Face Architect Smooth Fit and The Lightbulb Fluid give more of smooth satin and dewy glow results, skin:FIT focused more on semi matte finish, which is perfect for those who are seeking for more sheer coverage and bare look. And did we also mentioned the added SPF 30 PA++ ?

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“Beautiful tools, beautiful finish” – Shu Uemura

skin:FIT was inspired by the traditional water foundation called ‘Mizu Oshiroi’ originated from Japanese Edo period and still used among Maiko (geisha apprentice) in Japan. In addition, Pentagon Brushing Sponge (included in the set) was also adapted by the actual Mizu Oshiroi application, combining brush and sponge effect in one tool.

There are 12 shades designed specifically for Asian women.

There are 12 shades designed specifically for Asian women.

How to "Brush & Fit"

How to “Brush & Fit”

Lisa Yap, one of the Shu Uemura’s Elite Artists (there are only 6 make up artist for this title worldwide) has demonstrated the true bare look using skin:FIT during the product launch located at the beautiful Proof Cafe @ The Signature, Damansara.

Lisa Yap demonstrating how to use the Pentagon Brushing Sponge

Lisa Yap demonstrating how to use the Pentagon Brushing Sponge

 

Shu Uemura skin:FIT - Foundation that suits Asian women for hot and humid weather condition

Shu Uemura skin:FIT – Foundation that suits Asian women for hot and humid weather condition

Makeup deets as below:

  1. Foundation: Using the dual-sided, pentagon brushing sponge (included in the set), lightly dab skin:FIT foundation and blend.
  2. Lip & Cheek: Dab Tint-in Gelato on cheeks for rouge, blush effect. This can be applied on lip as well.
  3. Eyebrow: For natural brow look, lightly stroke using Shu Uemura’s iconic eyebrow pencil, Hard Formula.
  4. Eyeliner: To enhance wide-awake eyes, darken the top, inner waterline with Lasting Soft Gel Pencil

 

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